By Arosh John | Real Estate Consultant | Founder – John Real Estate | Thane Market Specialist
Introduction
Over the years, I’ve witnessed Thane evolve from a value-driven suburb to one of the most strategically positioned and livable real estate markets in MMR. With its strong infrastructure, growing connectivity, and maturing micro-markets, Thane today competes with the best residential corridors in Mumbai.
Amid this evolution, Raymond Realty has emerged as a developer worth noticing. Backed by the legacy and credibility of the Raymond Group, the company has made a decisive shift from manufacturing to real estate — leveraging its 100+ acre land parcel in Thane to launch well-positioned residential offerings.
After carefully studying their portfolio — including TenX Habitat, TenX Era, and The Address by GS — and cross-verifying through site visits, RERA documents, ongoing construction updates, and buyer feedback, here’s my detailed review as a real estate consultant active in the Thane market.
This is not a sponsored feature — it’s an honest, insight-backed view for buyers and investors looking to evaluate Raymond Realty’s footprint in Thane.
Location Review: Pokhran Road, Thane
All Raymond Realty projects are located along Pokhran Road No. 1 & 2, a prime residential corridor with:
- Immediate access to Eastern Express Highway & Ghodbunder Road
- Close proximity to Viviana Mall, Bethany Hospital, and J.K. Singhania School
- Future connectivity via Metro Line 4 & Line 5
- Well-developed civic & retail infrastructure
This belt offers walkable access to key necessities — ideal for families and working professionals.
Raymond Projects – Overview & Analysis
🔹 TenX Habitat
Raymond’s flagship integrated township spread over 14 acres, already housing families in completed towers.
- Configuration: 1, 2 & 3 BHK units (410–780 sq. ft carpet)
- Towers: 42-storey skyline with open views
- Status: Delivered towers operational; resale activity live
- MahaRERA No.:
- Phase 1: P51700019265
- Phase 2: P51700031295
Expert Note: Best suited for first-time home buyers, investors, and families looking for a ready or livable project in a developed micro-market.
🔹 TenX Era
A sustainable, design-forward offering with IGBC certification and premium lifestyle infrastructure.
- Configuration: 2 & 3 BHK (615–894 sq. ft)
- Towers: 3 high-rise buildings (G+38 floors)
- Possession: End-2027 (under construction)
- Pricing: Approx ₹1.99 Cr onwards
- MahaRERA No.: P51700049592
Expert Note: A future-facing investment for families planning possession after 2027. Buyers should verify construction milestones and RERA timeline compliance.
🔹 The Address by GS
A luxury project positioned for HNIs and upper-income end-users seeking spacious layouts and premium lifestyle features.
- Configuration: 3–6 BHK units with large balconies and designer interiors
- Towers: Twin 51-storey towers
- Pricing: ₹2.4 Cr to ₹12 Cr
- Possession: Under construction (OC pending)
- MahaRERA No.: P51700020253
Expert Note: This is a flagship luxury play in Thane. For premium buyers, the configuration and brand identity are appealing. However, I recommend diligence on resale liquidity and holding power.
Construction Status (Verified – Mid‑2025)
| Project | Stage | Observations |
|---|---|---|
| TenX Habitat | Partially delivered | Residents moved in, resale and rental traction observed |
| TenX Era | Podium levels underway | Clean site, committed progress, but 2027 delivery must be tracked |
| The Address by GS | Superstructure in progress | Early vertical development; possession likely post‑2026 |
Buyers should independently verify:
- Updated site photos
- Construction progress reports
- OC status and RERA timelines
- Any changes in layout/Floor Space Index (FSI)
Buyer Sentiment & Feedback
- TenX Habitat has received praise for location, delivery adherence, and occupancy readiness.
- TenX Era has seen encouraging buyer interest. As with any under-construction project, I recommend closely tracking possession timelines, OC status, and milestone progress through official RERA updates.
- The Address by GS appeals to a niche luxury buyer base — but may involve longer resale gestation due to ticket size and format.
Summary Table
| Project | Type | Key Highlights | RERA No. |
|---|---|---|---|
| TenX Habitat | Mid-range township | Delivered units, resale active | P51700019265 / P51700031295 |
| TenX Era | Premium residential | IGBC certified, 40+ amenities | P51700049592 |
| The Address by GS | Ultra-luxury | Roman landscape, 51 floors | P51700020253 |
Final Word
As a market consultant who has walked these sites and studied buyer movements, my advice is clear:
- TenX Habitat: A reliable mid-segment project with proven track record
- TenX Era: A design-focused, aspirational project for future possession
- The Address by GS: A lifestyle offering, best suited for high-net-worth end users with holding patience
Ensure that you:
- Visit the site physically
- Review MahaRERA updates
- Ask for OC/CC timelines
- Examine resale market history
About the Author
Arosh John is a real estate consultant with over a decade of experience in the Thane and MMR market. Founder of John Real Estate, he specializes in premium and luxury transactions, resale advisory, and NRI investments. Arosh is also the creator of ThaneRealEstateNews.com, a market-first knowledge platform aimed at bringing credible, research-backed real estate content to buyers and investors.
Disclaimer
This article is a neutral, third-party project review intended to assist home buyers and investors with verified, research-based insights.
- All project details are based on publicly available sources, RERA filings, site visits, and buyer feedback as of September 2025.
- All brand names, project logos, or trademarks mentioned are the property of their respective owners and are used here for informational purposes only.
- This is not a promotional or sponsored post, and the views expressed are personal and based on market expertise.
Readers are encouraged to perform their own due diligence before making any property purchase decisions.
